2026 Ford F-150

Starting at $37,290

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Model Highlights

2026 Ford F-150 in Kenosha, WI

America's best-selling truck for nearly five decades didn't earn that reputation by accident. The 2026 Ford F-150 is the result of generations of refinement, feedback from millions of working truck owners, and a relentless commitment to building something that earns its keep every single day. Available now at Gordie Boucher Ford of Kenosha, the F-150 brings together a powertrain lineup that spans from efficient turbocharged four-cylinders to a high-output PowerBoost® hybrid, a cabin that rivals luxury SUVs for comfort and technology, and towing and payload numbers that put it at the front of the full-size truck segment. Whether you're heading to a job site, a campground, or just the hardware store, the F-150 handles it without asking you to prepare. Stop by 7820 120th Ave, Kenosha, WI and find the configuration that fits your life.

Ford F-150 Features

  • High-strength, military-grade aluminum alloy body for durability without unnecessary weight
  • Available in Regular Cab, SuperCab, and SuperCrew configurations with multiple bed lengths
  • Six available powertrains including twin-turbo V6, hybrid, and high-output options
  • Towing capacity of up to 13,500 lbs when properly equipped
  • Payload capacity of up to 2,455 lbs when properly equipped
  • Standard Ford Co-Pilot360™ driver-assist technology across all trims
  • Available Pro Power Onboard™ with up to 7.2 kW of exportable power

The F-150 is engineered around the idea that a truck should never be a limitation — it should extend what you're capable of doing on any given day.

On-Road and Off-Road Capability

The F-150's capability extends well beyond the job site. With available four-wheel drive, terrain management modes, and a purpose-built Raptor variant, the F-150 handles Kenosha's winter roads and Wisconsin's backcountry trails with equal composure.

  • Available four-wheel drive with automatic engagement and electronic shift-on-the-fly
  • Selectable drive modes including Normal, Sport, Trail, Tow/Haul, Deep Snow/Sand, Mud/Ruts, and Rock Crawl
  • Trail Control™ available for low-speed off-road maneuvering on technical terrain
  • Available Pro Trailer Backup Assist™ for simplified reverse trailer maneuvering
  • F-150 Raptor features FOX Racing Shox™, 37-inch all-terrain tires, and 13.1 inches of ground clearance for high-speed desert and trail driving
  • Available electronic locking rear differential for maximum traction off-road
  • Hill Descent Control for confident, controlled descents on steep grades
  • Available skid plates and underbody protection on trail-focused trims

From the icy back streets of Kenosha in February to sand dunes and forest trails in warmer months, the F-150's capability adapts to the terrain — not the other way around.

Cargo Space & Storage

The F-150's bed and cabin together form one of the most flexible cargo systems available in any vehicle. Thoughtful engineering turns the truck box into a genuinely usable workspace and hauling platform rather than just an open rectangle.

  • Available 5.5-foot, 6.5-foot, and 8-foot bed lengths to match your hauling needs
  • BoxLink™ cargo management system with lockable, removable cleats for securing loads
  • Available dual-access tailgate with a step-and-handle system for easy bed access
  • Available power tailgate for hands-free operation
  • Interior Max Recline Seats fold flat to create an in-cab sleeping surface on SuperCrew models
  • Available fold-flat front floor storage vault for securing tools and valuables out of sight
  • Available interior work surface that folds down from the rear seat backs
  • Generous center console storage with available built-in refrigerator/warming compartment
  • Multiple USB-C ports and power outlets distributed throughout the cab

From securing a full load of lumber to organizing tools for a job site or converting the cab into a mobile office, the F-150's storage systems are designed by people who actually use their trucks for work.

Towing Capability

The F-150's towing credentials are among the most impressive in the full-size truck segment. With multiple engine and configuration options that each bring their own tow rating, there's a capable setup for every kind of hauling task.

  • Towing capacity of up to 13,500 lbs when properly equipped — capable of handling large fifth-wheel campers, horse trailers, and heavy equipment
  • Pro Trailer Backup Assist™ uses a simple dashboard knob to steer the trailer during reversing maneuvers
  • Smart Hitch with Hitch Assist makes coupling to a trailer straightforward with on-screen guidance
  • Integrated Trailer Brake Controller for trailers equipped with electric brakes
  • Trailer sway control maintains stability at highway towing speeds
  • Onboard Scales available to measure payload in real time and prevent overloading
  • Tow/Haul mode optimizes transmission shift points and engine braking under load
  • Available 360-degree camera system with trailer hitch guidance and trailer reverse guidance

Whether you're pulling a horse trailer to a weekend show, a loaded flatbed to a job site, or a 35-foot travel trailer up to Door County, the F-150 manages the task with a level of technology and control that makes towing feel significantly less demanding.

Technology

  • Available 15.5-inch portrait-oriented touchscreen with SYNC® 4A technology
  • Wireless Apple CarPlay® and Android Auto™ integration
  • Available B&O Sound System with premium audio throughout the cab
  • FordPass™ Connect with remote start, vehicle status, trailer monitoring, and location services
  • Available 12-inch digital instrument cluster with configurable driver information displays
  • Available Pro Power Onboard™ with 2.0 kW, 2.4 kW, or 7.2 kW of exportable power for tools, devices, and appliances
  • Available wireless charging pad and multiple USB-C charging ports throughout
  • Available head-up display projecting speed, navigation, and driver-assist information onto the windshield

The F-150's technology suite reflects the reality that today's truck drivers expect their cab to function as a connected workspace, a family road trip command center, and a job site power station — sometimes all in the same day.

Interior

  • Available SuperCrew cab with full-size rear doors and generous rear-seat legroom
  • Available heated and ventilated front seats with available heated rear seats
  • Available heated steering wheel for cold Wisconsin mornings
  • Available dual-zone automatic climate control
  • Available premium leather-trimmed seating surfaces with contrast stitching on upper trims
  • Available Max Recline Seats that fold flat for in-cab rest on long job site days
  • Available panoramic sunroof for an open, airy cab atmosphere on long drives
  • Platinum and Limited trims feature luxury-grade materials and finishes that rival premium SUVs

The days of accepting an austere truck interior as a given are long behind the F-150. Its upper trim levels deliver a cabin experience that competes directly with luxury vehicles — while the work-focused trims prioritize durability and utility without sacrificing comfort.

Exterior

  • High-strength, military-grade aluminum alloy body panels for a strong, lightweight structure
  • Available LED headlamps with signature daytime running light pattern
  • Available 22-inch polished aluminum wheels on upper trims
  • Raptor trim features widened fender flares, skid plates, and an aggressive front bumper
  • Available spray-in bedliner and bed lighting for working after dark
  • Available chrome and black appearance packages across multiple trims
  • Distinctive front fascia and grille styling unique to each trim level

The F-150's exterior is designed to communicate what's underneath it — a range of truck that spans from a refined daily driver to a purpose-built performance machine, with a visual identity to match each intent.

Performance

  • Standard 2.7L EcoBoost® twin-turbocharged V6 producing 325 horsepower
  • Available 3.5L EcoBoost® twin-turbocharged V6 producing 400 horsepower
  • Available 5.0L naturally aspirated V8 for drivers who prefer traditional V8 character and sound
  • Available 3.5L PowerBoost® Full Hybrid V6 producing 430 horsepower with onboard power generation
  • Available high-output 3.5L EcoBoost® V6 in Raptor — producing 450 horsepower
  • Supercharged 5.2L V8 in Raptor R producing 720 horsepower
  • Ten-speed automatic transmission standard across all powertrains
  • Rear-wheel drive standard; four-wheel drive available across all trims

Six distinct powertrain options mean the F-150 is never a one-size-fits-all proposition. From the efficient 2.7L EcoBoost for daily hauling to the 720-horsepower Raptor R for performance-focused buyers, each engine is matched to a specific kind of driver and use case.

Ford Co-Pilot360™ Safety Technology

  • Pre-Collision Assist with Automatic Emergency Braking
  • Blind Spot Information System with Cross-Traffic Alert and Trailer Coverage
  • Lane-Keeping System and Lane-Centering Assist
  • Adaptive Cruise Control with Stop-and-Go
  • Available 360-degree camera system with trailer reverse guidance
  • Available Rear View Camera with dynamic hitch assist
  • Available Evasive Steering Assist
  • Post-Collision Braking to reduce secondary impact severity

The F-150's safety systems are calibrated for the unique demands of a full-size truck — including trailer-aware blind spot monitoring and camera-guided hitch assistance that address the specific situations truck drivers encounter that passenger car safety systems don't anticipate.

Ford F-150 Trim Levels

  • F-150 Regular: A capable, work-ready foundation with the essential F-150 features and durability
  • F-150 XL: Fleet and work-focused trim with core capability and straightforward utility
  • F-150 XLT: The most popular configuration with enhanced comfort, technology, and appearance features
  • F-150 Lariat: Premium materials, upgraded technology, and a polished presence inside and out
  • F-150 King Ranch®: Ranch-inspired luxury with premium leather, distinctive styling, and elevated refinement
  • F-150 Platinum: Near-luxury appointments with top-tier technology and comfort features throughout
  • F-150 Limited: The flagship luxury F-150 with the highest level of materials, technology, and refinement
  • F-150 Tremor®: Off-road capability with sport-tuned suspension and trail-ready hardware
  • F-150 Raptor: High-performance desert runner with FOX shocks, 37-inch tires, and 450 horsepower
  • F-150 Raptor R: The ultimate F-150 with a supercharged 720-horsepower V8 and maximum off-road capability

From a no-nonsense work truck to a luxury daily driver to a purpose-built performance machine, the F-150 lineup covers more ground than any other truck on the market — and every trim is built on the same foundation of proven durability and capability.

Ford F-150 vs. Ford Ranger: What's the Difference?

Both are capable Ford pickup trucks with available four-wheel drive and a shared commitment to genuine work-truck utility — but they occupy meaningfully different positions in the lineup. If you're weighing the two, here's what separates them. You can also learn more about the 2026 Ford Ranger at Gordie Boucher Ford of Kenosha.

  • Size & Footprint: The F-150 is a full-size half-ton truck with a larger cab, longer bed options, and a more commanding road presence. The Ranger is a midsize pickup — easier to maneuver in urban environments and tighter spaces while still delivering genuine truck capability.
  • Towing & Payload: The F-150 tows up to 13,500 lbs and carries up to 2,455 lbs of payload when properly equipped. The Ranger tows up to 7,500 lbs — a strong figure for a midsize truck, but a meaningful step below the F-150 for drivers with heavier hauling demands.
  • Powertrain Options: The F-150 offers six distinct powertrains including a V8 and a full hybrid. The Ranger runs a turbocharged four-cylinder and a twin-turbo V6, prioritizing efficiency and maneuverability over maximum output.
  • Cab & Bed Configurations: The F-150 offers more configuration combinations across Regular Cab, SuperCab, and SuperCrew body styles with three bed lengths. The Ranger offers fewer combinations but covers most everyday truck needs efficiently.
  • Off-Road Capability: Both offer trail-ready variants — the F-150 Raptor and Raptor R represent the pinnacle of factory off-road performance. The Ranger Raptor brings serious capability in a more compact package suited to tighter, more technical trails.
  • Who It's For: The Ranger suits drivers who want a practical, maneuverable everyday truck without the full-size footprint. The F-150 is the choice when maximum towing, payload, powertrain variety, and full-size capability are what the job demands.

Choose the Ranger for a nimble, efficient midsize truck that handles daily duties and weekend adventures without full-size bulk. Choose the F-150 when your work, family, or lifestyle requires the full range of capability that only a half-ton truck can deliver. Explore the 2026 Ford Ranger at Gordie Boucher Ford of Kenosha to see how it compares in person.

Ford F-150 vs. Ford F-250 Super Duty®: What's the Difference?

The F-150 and F-250 share the same iconic nameplate and body-on-frame durability — but they're engineered for distinctly different levels of work. If your hauling and towing demands are pushing the limits of what a half-ton can offer, here's what the step up to Super Duty territory looks like. You can also learn more about the 2026 Ford F-250 Super Duty® at Gordie Boucher Ford of Kenosha.

  • Towing Capacity: The F-150 tows up to 13,500 lbs when properly equipped — already a serious number. The F-250 Super Duty® raises that ceiling dramatically, with conventional towing ratings and available gooseneck and fifth-wheel towing configurations that far exceed what any half-ton can manage.
  • Payload Capacity: The F-150 carries up to 2,455 lbs of payload. The F-250 is built for significantly heavier bed loads, making it the right tool for contractors, farmers, and commercial operators who regularly work at or near capacity.
  • Engine Options: The F-150's lineup peaks with the PowerBoost® Hybrid and Raptor R powertrains. The F-250 offers Ford's legendary 6.7L Power Stroke® diesel alongside gasoline V8 options — powertrains purpose-built for sustained heavy-duty work cycles.
  • Frame & Suspension: The F-250's heavier-duty frame, axles, and suspension components are engineered specifically for the stresses of commercial and heavy recreational towing. The F-150 is built for versatility; the F-250 is built for load.
  • Daily Driving: The F-150's lighter construction and available hybrid powertrain make it a more comfortable, efficient daily driver. The F-250's heavy-duty hardware is most at home when it's working — daily driving is possible but comes with a firmer, more utilitarian character.
  • Who It's For: The F-150 is the right choice for the vast majority of drivers — those who need a capable, versatile truck for towing, hauling, and everyday use. The F-250 is for drivers who regularly push beyond those limits: commercial work, heavy fifth-wheel towing, agricultural use, and load-intensive applications where a half-ton simply isn't enough truck.

Choose the F-150 when you need a highly capable, versatile half-ton that covers virtually every truck need with comfort and technology to spare. Choose the F-250 Super Duty® when the weight, the load, or the job demands more than any half-ton is rated to handle. Explore the 2026 Ford F-250 Super Duty® at Gordie Boucher Ford of Kenosha to find the right level of capability for your work.

Ford F-150 vs. Ford Expedition: What's the Difference?

Both the F-150 and Expedition are full-size, body-on-frame Fords with serious towing capability and available four-wheel drive — but they're shaped around fundamentally different use cases. Here's how they compare:

  • Body Style: The F-150 is a pickup truck with an open cargo bed; the Expedition is a fully enclosed three-row SUV. Each has distinct advantages depending on whether covered passenger space or an open hauling bed better serves your needs.
  • Towing: The F-150 tows up to 13,500 lbs when properly equipped versus the Expedition's 9,300 lbs — a meaningful difference for drivers towing larger trailers and equipment.
  • Cargo Versatility: The F-150's open bed handles oversized, irregular, or dirty loads that wouldn't fit in an enclosed cargo area. The Expedition's enclosed cargo space is better suited for weather-protected hauling and passenger luggage.
  • Passenger Comfort: The Expedition's three-row cabin seats up to eight in a dedicated passenger environment. The F-150 SuperCrew comfortably seats five with generous rear-seat space, but without a third row.
  • Powertrain Options: The F-150 offers six powertrain choices including a V8 and a high-output hybrid; the Expedition is powered exclusively by the twin-turbo 3.5L EcoBoost® V6.
  • Who It's For: Choose the Expedition when enclosed three-row passenger space is the priority. Choose the F-150 when maximum towing, payload flexibility, and open-bed utility are what your life demands.

Choose the Expedition for a full-size family hauler with three rows and an enclosed cabin. Choose the F-150 when towing capacity, payload, open-bed versatility, and powertrain choice matter most.

Frequently Asked Questions: 2026 Ford F-150

How much can the 2026 Ford F-150 tow?
When properly equipped, the 2026 Ford F-150 can tow up to 13,500 lbs — one of the highest ratings in the full-size half-ton truck segment. Tow ratings vary by engine, cab configuration, drivetrain, and axle ratio. The Gordie Boucher Ford of Kenosha team can help identify the right configuration for your specific towing needs.
What is the payload capacity of the 2026 Ford F-150?
The 2026 F-150 is available with a maximum payload capacity of up to 2,455 lbs when properly configured. Available Onboard Scales allow drivers to monitor payload in real time directly from the instrument cluster, helping prevent overloading on the job site or at the boat launch.
What engines are available in the 2026 Ford F-150?
The 2026 F-150 offers six powertrain options: a 2.7L EcoBoost® V6, a 3.5L EcoBoost® V6, a 5.0L naturally aspirated V8, a 3.5L PowerBoost® Full Hybrid V6, a high-output 3.5L EcoBoost® V6 in Raptor, and a supercharged 5.2L V8 producing 720 horsepower in the Raptor R.
Does the 2026 Ford F-150 have four-wheel drive?
Four-wheel drive is available across all 2026 F-150 trim levels and includes electronic shift-on-the-fly capability. Selectable terrain management modes, available Trail Control™, and an available electronic locking rear differential extend its capability from slippery winter roads to technical off-road terrain.
What is Pro Power Onboard™ on the Ford F-150?
Pro Power Onboard™ is Ford's integrated generator system built into select F-150 models. It provides exportable electrical power — up to 7.2 kW on PowerBoost® Hybrid models — through standard 120V outlets in the bed and cab. It's designed to power tools, appliances, and devices at job sites or remote locations without a separate generator.
How does the Ford F-150 compare to the Ford Ranger?
The F-150 is a full-size half-ton truck with towing capacity up to 13,500 lbs, six powertrain options, and a wider range of cab and bed configurations. The Ranger is a midsize truck that's easier to maneuver in urban settings and tows up to 7,500 lbs. Learn more about the 2026 Ford Ranger at Gordie Boucher Ford of Kenosha.
How does the Ford F-150 compare to the Ford F-250 Super Duty®?
The F-150 is the right truck for the vast majority of drivers, covering everyday towing, hauling, and family use with versatility and comfort. The F-250 Super Duty® is engineered for heavier commercial and recreational loads that exceed what a half-ton is rated to handle, including available diesel power and significantly higher tow and payload ratings. Learn more about the 2026 Ford F-250 Super Duty® at Gordie Boucher Ford of Kenosha.
How many people does the 2026 Ford F-150 seat?
Seating capacity varies by cab configuration. Regular Cab models seat three; SuperCab models seat up to six with fold-down rear jump seats; SuperCrew models seat five comfortably with full rear doors and a spacious back seat.
Does the 2026 Ford F-150 have Apple CarPlay?
Yes. The 2026 F-150 includes wireless Apple CarPlay® and Android Auto™ integration standard, with available SYNC® 4A technology on a 15.5-inch portrait touchscreen on select trims.
Is the 2026 Ford F-150 available near Kenosha, WI?
Yes. The 2026 Ford F-150 is available at Gordie Boucher Ford of Kenosha, located at 7820 120th Ave, Kenosha, WI. With one of the most configurable lineups in the truck segment, our team can help you navigate cab styles, bed lengths, powertrains, and trim levels to find exactly the right truck for your needs.
What trim levels does the 2026 Ford F-150 come in?
The 2026 F-150 is offered in Regular, XL, XLT, Lariat, King Ranch®, Platinum, Limited, Tremor®, Raptor, and Raptor R trims. Each is available in multiple cab and bed configurations, giving buyers an exceptionally wide range of combinations to suit different work, family, and performance priorities.

F-150 Quick Reference

  • Vehicle: 2026 Ford F-150
  • Location: Kenosha, WI
  • Cab Styles: Regular Cab, SuperCab, SuperCrew
  • Bed Lengths: 5.5-foot, 6.5-foot, and 8-foot
  • Seating: Up to six passengers (SuperCab)
  • Towing: Up to 13,500 lbs when properly equipped
  • Payload: Up to 2,455 lbs when properly equipped
  • Performance: Six powertrain options including V8, hybrid, and 720 hp Raptor R
  • Standout Features: Pro Power Onboard™, Pro Trailer Backup Assist™, available 15.5-inch touchscreen, BoxLink™ cargo system, Onboard Scales
  • Why Drivers Love It: A configurable, capable, and technologically advanced half-ton truck built to earn its keep on every job, every trip, and every adventure

Check Out Our 2026 Ford F-150 In Stock

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