Your Local Ford Auto Dealership Near Racine, Wisconsin

Welcome to Gordie Boucher Ford! We're right down the road from Racine, WI, just off Interstate 94. You know those awesome Pleasant Prairie Premium Outlets and the Jelly Belly Factory? We're super close to both! Families from Racine, Kenosha, and all around come to see us because we make buying a car easy and fun. No pressure, no stress—just honest help finding the right ride for you.

Give us a call! Sales: 262-333-5851 | Service: 262-350-2950

Or check out our new vehicles and used vehicles online right now!

Trucks, SUVs, and Cars for Racine Drivers

Looking for your next adventure on wheels? We've got you covered! Our lineup includes the tough-as-nails Ford F-150 pickup truck, the family-friendly Explorer SUV, and the smart Escape. Every used vehicle we sell gets checked from top to bottom, so you know it's ready for Wisconsin winters and everything else our roads throw at you.

Want something rugged? Check out the Bronco Sport. Need a versatile truck? The Maverick is perfect. Come take a test drive and feel the difference!

How to get here from Racine: Jump on Highway 165 heading west until you hit 120th Avenue. Turn north and drive to 7820 120th Ave, Kenosha, WI 53142. We're near the RecPlex and Pleasant Prairie Premium Outlets—easy to find!

Keep Your Ride Running Strong—Plus Free Check-Ups!

Your car works hard for you. Let our service team keep it running like new! We do everything: oil changes, tire rotations, brake fixes, and more. Wisconsin weather can be rough on tires and brakes, especially when snow and ice hit. That's why we're here to help.

Here's something awesome: we offer a Free Ford Diagnostic! That means our trained mechanics will check your Ford for problems—totally free. It's like a doctor's visit for your vehicle. We catch small issues before they become big, expensive problems. See how it works here.

Even better? Our Pickup & Delivery service means we'll come get your vehicle, fix it up, and bring it back to your home or work. Easy!

Protect Your Ford for Years to Come

Want to keep your Ford protected? Get a Ford Protect plan! Think of it like super insurance for your vehicle. It covers repairs and maintenance for up to 8 years or 150,000 miles. That includes the engine, the tech inside, and lots more.

Our finance team can add the cost right into your monthly payment, so it's simple and affordable. Whether you're driving to Milwaukee, around Racine, or across the whole country, you're covered at any Ford dealership. That's peace of mind!

Why Wisconsin's Racine Community Choose Gordie Boucher Ford

Start Your Journey Today!

Ready to find your perfect Ford? Browse our new Ford inventory, used vehicles, and certified pre-owned options. Schedule a test drive, apply for financing, or check out current special deals.

Popular models Racine drivers love:

Ford F-150
Ford F-150

Rugged pickup for work, towing, and snow-ready performance.

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Ford Maverick
Ford Maverick

Versatile compact truck with smart features and efficiency.

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Ford Explorer
Ford Explorer

Family-friendly SUV with all-wheel drive and spacious interior.

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Ford Escape
Ford Escape

Fuel-efficient SUV with modern tech and safety features.

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Ford Transit Cargo Van
Transit Cargo Van

Commercial van designed for cargo and business needs.

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Ford Bronco Sport
Ford Bronco Sport

Adventure-ready SUV with off-road capability and rugged design.

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Your Questions Answered—Racine Ford Dealership FAQ

Which Ford is best for Wisconsin driving?

The F-150 is perfect for work, towing, and handling snow. The Explorer has all-wheel drive and lots of room for the family. The Escape saves gas while keeping you safe. The Bronco Sport handles winter like a champ!

What cool features do Ford vehicles have?

The F-150 has Pro Power Onboard. The Explorer comes with Co-Pilot360 safety. The Mustang Mach-E is fully electric with instant acceleration. The Bronco Sport has special terrain settings. Every Ford combines power, safety, and modern tech.

Can I get financing for a new Ford?

Yes! Our finance team offers affordable monthly payments, quick pre-approval online, and budget planning tools to get you into the right vehicle stress-free.

Tell me more about the Free Ford Diagnostic.

Schedule a Free Ford Diagnostic and our certified mechanics will inspect your vehicle for free, checking engine, brakes, fluids, and more to catch problems early.

Can I schedule a test drive online?

Yes! Schedule online or call 262-333-5851 and we'll have your favorite Ford ready when you arrive.

Where are you located, and how do I get there from Racine?

We're at 7820 120th Ave, Kenosha, WI 53142. From Racine, take Highway 165 west to 120th Avenue, then north. Close to Pleasant Prairie Premium Outlets, Jelly Belly Factory, and RecPlex.

Do you pick up my vehicle for service?

Yes! Our Pickup & Delivery service comes to your home or job, picks up your vehicle, services it, and brings it back to you.

Gordie Boucher Ford dealership near Racine, WI