Meet the New Ford Maverick: Smart, Versatile, and Built for Life in Kenosha

The new Ford Maverick is now available at Gordie Boucher Ford of Kenosha—delivering smart capability, city-friendly size, and practical features for everyday life. Whether you're running errands in town or heading out for a weekend project, the Maverick blends truck utility with car-like efficiency in a way that fits seamlessly into your lifestyle.

Is a New Ford Maverick Right for You?

The Ford Maverick is a great fit for drivers who want the versatility of a pickup truck without the bulk of a full-size model. Its unibody construction and compact dimensions make it easy to maneuver in urban settings, while still offering a useful truck bed for hauling gear, supplies, or home improvement materials. With available hybrid and EcoBoost® engine options, it's built for smart, efficient driving in and around Kenosha.

At Gordie Boucher Ford of Kenosha car dealership, we make it simple to find the right Maverick to fit your lifestyle and budget. Our team can help you explore options through our finance department, take advantage of current Ford incentives, or get pre-approved online before visiting the showroom.

What are the Key Features of the Ford Maverick?

The Ford Maverick is available in multiple trims including XL, XLT, and LARIAT, each offering its own blend of convenience, comfort, and style. Inside, drivers are welcomed by a surprisingly spacious cabin with smart storage options and user-friendly tech like the standard 8-inch touchscreen and Apple CarPlay®/Android Auto™ integration. Ford Co-Pilot360™ driver-assist features are available to enhance peace of mind behind the wheel.

  • Standard hybrid powertrain for everyday efficiency
  • Smart truck bed with FLEXBED™ system and tie-downs
  • Available all-wheel drive for enhanced traction

Maverick Truck Payload & Towing

The Ford Maverick may be compact, but it delivers impressive capability for its size. When properly equipped with the available 2.0L EcoBoost® engine and 4K Tow Package, the Maverick can tow up to 4,000 pounds—enough for small trailers, boats, or campers.

Interior and Trunk Cargo Space

While the Maverick doesn't have a traditional trunk, its FLEXBED™ truck bed offers excellent versatility. To keep your Maverick performing at its best year-round, visit our general maintenance advice and service resources.


Ford Maverick Frequently Asked Questions

Is the Ford Maverick a good truck?

Yes, the Ford Maverick is a great compact pickup for drivers who want truck utility with everyday efficiency. It offers smart capability, easy maneuverability, and available hybrid performance.

Is the Ford Maverick hybrid standard?

Yes, the Ford Maverick comes standard with a hybrid powertrain, making it one of the most fuel-efficient pickup trucks available.

How much can a Ford Maverick tow?

When properly equipped with the available 4K Tow Package, the Ford Maverick can tow up to 4,000 pounds. Standard configurations are ideal for light-duty hauling.

What are the trim levels of the Ford Maverick?

The Ford Maverick is available in XL, XLT, and LARIAT trims, each offering a different mix of features, comfort, and technology.