The new Ford Maverick is now available at Gordie Boucher Ford of Kenosha—delivering smart capability, city-friendly size, and practical features for everyday life. Whether you're running errands in town or heading out for a weekend project, the Maverick blends truck utility with car-like efficiency in a way that fits seamlessly into your lifestyle.

Is a New Ford Maverick Right for You?

The Ford Maverick is a great fit for drivers who want the versatility of a pickup truck without the bulk of a full-size model. Its unibody construction and compact dimensions make it easy to maneuver in urban settings, while still offering a useful truck bed for hauling gear, supplies, or home improvement materials. With available hybrid and EcoBoost® engine options, it's built for smart, efficient driving in and around Kenosha.

At Gordie Boucher Ford of Kenosha car dealership, we make it simple to find the right Maverick to fit your lifestyle and budget. Our finance specialists can assist with flexible purchase and lease options, while our trade-in tools help you get a fair value for your current vehicle. From scheduling test drives to exploring trims and packages, our team is here to help you every step of the way.

What are the Key Features of the Ford Maverick?

The Ford Maverick is available in multiple trims including XL, XLT, and LARIAT, each offering its own blend of convenience, comfort, and style. Inside, drivers are welcomed by a surprisingly spacious cabin with smart storage options and user-friendly tech like the standard 8-inch touchscreen and Apple CarPlay®/Android Auto™ integration. Ford Co-Pilot360™ driver-assist features are available to enhance peace of mind behind the wheel.

Standard hybrid powertrain for everyday efficiency
Smart truck bed with FLEXBED™ system and tie-downs
Available all-wheel drive for enhanced traction

Each trim level brings something unique to the Maverick experience. The XL is practical and efficient with essential features, while the XLT adds more creature comforts and customization options. The LARIAT tops the lineup with premium finishes, advanced tech, and an upgraded interior—perfect for drivers who want a refined compact truck without sacrificing utility.

Maverick Truck Payload & Towing

The Ford Maverick may be compact, but it delivers impressive capability for its size. When properly equipped with the available 2.0L EcoBoost® engine and 4K Tow Package, the Maverick can tow up to 4,000 pounds—enough for small trailers, boats, or campers. The standard hybrid engine is efficient yet still capable of handling light-duty hauling and towing tasks with ease.

Its versatile FLEXBED™ system allows you to customize the 4.5-foot bed with available cubbies, bed dividers, and even DIY-friendly slots for racks or bike mounts. Whether you're a weekend warrior or a creative DIYer, the Maverick is designed to support your plans.

Interior and Trunk Cargo Space

The Maverick offers an unexpectedly roomy interior with clever storage options throughout the cabin. Under-seat storage compartments in the rear are perfect for stashing tools, gear, or personal items, while the rear seats provide ample legroom for passengers. The thoughtful design ensures that comfort and practicality are balanced throughout the cabin.

While the Maverick doesn't have a traditional trunk, its truck bed functions as a multi-use cargo area. With built-in tie-downs, available 110V outlets, and configurable bed slots, it's designed for active lifestyles and urban dwellers alike. Whether you're hauling mulch, bikes, or tailgating gear, the Maverick adapts to your needs.

A Family-Friendly Pickup for Everyday Life

The Ford Maverick 4-door truck isn't just for solo drivers or weekend projects—it's a smart option for families, too. With its spacious rear seating and available five-passenger capacity, it provides enough room for car seats, backpacks, and grocery runs. Rear doors open wide for easy access, and the low ride height makes getting in and out simple for kids and adults alike.

Plus, with built-in safety features like available Blind Spot Information System (BLIS®), Pre-Collision Assist, and Rear View Camera, the Maverick helps provide peace of mind for parents on the go. The interior offers quiet comfort for road trips or daily school drop-offs, while its compact footprint makes parking and tight driveways easier to handle than traditional trucks.

Buy or Auto Finance a Ford Maverick in Kenosha, WI

The Ford Maverick is a great option for Kenosha drivers looking for a practical, budget-conscious pickup that doesn't compromise on versatility. Whether you choose to lease for lower monthly payments and frequent upgrades or buy to build long-term value, the Maverick 4-door pickup delivers the functionality of a truck with the maneuverability of a compact vehicle—perfect for local roads and changing seasons.

The Ford Maverick stands out with its smart design, efficient performance, and affordable utility. From flexible bed options and modern safety tech to multiple trims that match your style, the Maverick proves that driving a truck doesn't have to mean going big. Visit Gordie Boucher Ford of Kenosha car dealership today to explore the Maverick lineup and see how it fits your life.