The new Ford F-150 is now available near Racine, WI—delivering powerful capability, advanced technology, and the toughness drivers expect from a full-size pickup. Whether you're commuting through Racine, heading to job sites, or towing gear for weekend adventures, the F-150 is built to handle it all with confidence and strength.

Is a New Ford F-150 Right for You Near Racine, WI?

The Ford F-150 is an ideal choice for Racine-area drivers who need serious capability, durability, and versatility in a truck. With multiple engine options, impressive towing strength, and a high-strength military-grade aluminum-alloy body, the F-150 is ready for demanding workloads and everyday driving alike. Its size and power make it perfect for hauling, towing, and handling Wisconsin's changing road conditions.

At our dealership near Racine, WI, we make it easy to find the right F-150 to match your needs. Explore flexible options through our finance department, browse current Ford incentives, or get pre-approved online before visiting us in person.

What are the Key Features of the Ford F-150?

The Ford F-150 is available in a wide range of trims including XL, XLT, LARIAT, King Ranch®, Platinum, and Limited—each offering a distinct blend of performance, luxury, and technology. Inside, the F-150 features a spacious cabin with advanced tech like a large touchscreen display, Apple CarPlay® and Android Auto™, and available Ford Co-Pilot360™ safety features for added peace of mind on Racine roads.

• Multiple engine options including EcoBoost® and available hybrid (PowerBoost™)
• High-strength, military-grade aluminum-alloy body
• Available 4x4 capability for Wisconsin weather and job sites

F-150 Truck Payload & Towing

The Ford F-150 is built to work hard. When properly equipped, it can tow over 13,000 pounds, making it perfect for trailers, boats, and heavy equipment. Its impressive payload capacity also makes it a strong choice for hauling tools, materials, and gear around Racine and beyond.

Interior Comfort and Bed Utility

Inside the F-150, you'll find a comfortable and refined cabin with available premium materials, spacious seating, and smart storage solutions. The truck bed is designed for real-world use, with available features like Pro Power Onboard™, tailgate work surfaces, and multiple tie-down points. To keep your F-150 performing at its best year-round, visit our general maintenance advice and service resources.